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EMME

EMME is a beauty company with an event + productions hair styling focus. The goal of the branding was to convey a sense of timelessness, elegance, luxury, yet approachable.

Service

Client

Branding Identity

EMME - By Emma Brook

Year

2022

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Behind the Branding

The brand mark was designed to have a delicate wispy feel and allude to braided hair which is a specialty of the company.

The brand mark also forms an E shape which is the brand's first initial.

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Typography

The typography for EMME was specifically selected to give a timeless, refinement, and elegant feel.

 

The serif font for EMME could be paired with sans serif font or scripted font for the signature depending on the scenario the mark needed to be used. 

The Brand Identity Suite

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Color Palette

Primary + Secondary Colors

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